on rhetoric

the body of doctrine that teaches people how to speak and write and thus act effectively in public life

rhetoric has become the [opposite] of the "true" and "real"...the opposite of sincerity, truth and good intentions

"We cannot at the same time experience the artistic content of a Beethoven sonata and alos worry about the neurophysiological processes in our brains...But we can shift from one to another"

Why does this fundamental oscillation lurk, an outcast, without a name?

What's new about digital expressive space and what's not?

Economics...studies the allocation of scarce resources....we live in an "information economy". But information is not in short supply in the new information economy. We#re drowning in it. What we lack is human attention to make sense of it all. It will be easier to find our place in the new regime if we think of it as an economy of attention. Attention is the economy in short supply. (x1)

fighter cockpit

The fighter cockpit exemplifies the theatrical space of the digital world, and if the critics have not seen this, the video game designers certainly have.